Live casino supplier Imagine Live has secured a Class II licence from Romania’s National Gambling Office (ONJN), allowing it to legally stream its live dealer offerings in the country. This expansion strengthens Imagine Live’s presence in the regulated casino studio online sector.
The licence was obtained through ImagineLive Ro, a subsidiary of the company. With this approval, Imagine Live can now offer its low-cost live studio solutions to Romanian operators, enhancing the availability of Evolution Games-style live dealer experiences in the region.
Growth of Imagine Live’s Live Casino Studio
The Romanian market entry follows Imagine Live’s ongoing investment in a live casino studio in Bucharest, which was announced last year. The company’s CEO, Martin Martirosyan, emphasized the brand’s commitment to providing top-tier live studio solutions, including customized live dealer tables that enhance player engagement and operator revenue.
“Our focus is to deliver exceptional live gaming experiences by placing the player at the center,” said Martirosyan. “We are also dedicated to offering tailored live dealer solutions that reinforce brand identity for our Romanian operator partners.”
European Expansion & Market Growth
This development comes during a period of rapid expansion for Imagine Live in the European casino studio onlinesector. The company recently secured approval from the Swedish Gambling Authority and entered the Georgian market through a partnership with Betlive in August. In December, Imagine Live further strengthened its footprint by launching live dealer tables in Serbia in collaboration with King.rs.
The company’s executive team has also seen strategic changes, with Martin Martirosyan stepping into the CEO role while continuing as Deputy CEO of Digitain. Additionally, Barry Mahon is set to take over as Chief Commercial Officer (CCO) in May 2024, further positioning Imagine Live for growth in the competitive live casino studio market.
As the demand for low-cost live studio solutions grows, Imagine Live’s expansion into Romania signals a strong commitment to innovation in the casino studio online space, offering operators premium live dealer experiences and new revenue opportunities.
